Solutions
Start with the business outcome.
Analytics and AI create value when they solve a meaningful business problem.
Explore the decisions and performance areas where SMPLCTY has repeatedly applied data, analytics, and AI.
Results in practice
Where the evidence is clearest.
These three areas carry our most concrete delivered work. Figures are published only where the client has verified them.
Solution 01Revenue & Commercial IntelligenceConnected commercial evidence — pipeline, customer, pricing and field activity — turned into decisions about where to put effort next.20% increase in salesClient-verified outcomeSolution 03Portfolio & Resource OptimizationStructured allocation across portfolios, programs, capacity and field resources — with scenarios leaders can interrogate and defend.Portfolio decision system in productionDelivered in productionSolution 04Operational Intelligence & AutomationException-driven operational decisions: detect the condition, route it to an owner, and automate the analytical work around it.Decision logic embedded in the operating rhythmDelivered in production
All solutions
The decisions we are asked to improve.
Each solution starts from a decision under pressure, then works back to the data, analytics, AI and workflow required to improve it.
Solution 01Revenue & Commercial IntelligenceConnected commercial evidence — pipeline, customer, pricing and field activity — turned into decisions about where to put effort next.Where is revenue actually being won, lost and left on the table?Solution 02Marketing Performance & MeasurementMeasurement that survives executive scrutiny, and allocation decisions that follow from it rather than from channel advocacy.What is marketing actually contributing, and what should change next quarter?Solution 03Portfolio & Resource OptimizationStructured allocation across portfolios, programs, capacity and field resources — with scenarios leaders can interrogate and defend.Given real constraints, where should the next dollar and the next person go?Solution 04Operational Intelligence & AutomationException-driven operational decisions: detect the condition, route it to an owner, and automate the analytical work around it.Which operational conditions require action today, and who acts on them?Solution 05Executive Performance & ImpactA trusted executive performance view: consistent definitions, honest signal, and a decision agenda attached to every material variance.Does the leadership team see the same numbers, and do those numbers drive action?Solution 06People Decision IntelligenceWorkforce evidence applied to capacity, capability and retention decisions — governed, privacy-respecting and tied to business outcomes.What do workforce patterns tell us about decisions we should make now?
Bring us the decision that matters most this quarter.
We will frame it, map the evidence it needs, and set out what it would take to build the system behind it.